Search engine optimization is the process of affecting the visibility of a website or web page in natural or organic search results. Natural results are those that are not sponsored or paid links, appearing based on search criteria and relevance to the search. Seo resellers are companies that work to improve the visibility of a page by posting web articles, blog entries or through social media marketing. An online company or website looking to improve their exposure may consider partnering with an SEO reseller program to appear higher in online searches. It was estimated in 2012 that 88.1 percent of American internet users ages 14 and older browsed or researched products online. The more visibility a site has, the better a chance users will visit it and possibly purchase products or seek services. Here are 5 reasons why your business can benefit from a partnership with an SEO reseller program.
1. Improved Organic Results
The main purpose of SEO reselling is to increase organic search results. 70 percent of the links search engine users click are organic. Internet users tend to avoid paid and sponsored links when looking through results. The best way to increase site traffic is to have better organic search results.
2. Social Media Marketing
SEO reseller programs also work to increase the social media exposure of a site. 30 percent of businesses outsource at least a portion of their social media marketing, up two percent in the past year. Having a dedicated reseller managing social media advertising allows a company to focus on their product and customers.
3. Positive Feedback
Improving your standing in social media markets is an important way to increase public opinion. With so many people on social media, any opinion or critique has the potential to reach millions of people. SEO resellers can make sure your business has a positive standing and public opinion through social media communication.
4. Local Web Traffic
A large number of web searches are by users looking for a local service. These searches are often very specific to needs and location. An SEO reseller program can focus their efforts in boosting matches to these kinds of searches if you are providing a local service. This can be done by emphasizing keywords that match common search inquiries and the location you are seeking to target.
5. Increased Traffic Means More Business
The ultimate goal of increasing visibility is to get more people to visit your site. And the more people visiting, the more likely they will be buying what you are selling. By 2016, more than half of the dollars spent in US retail will be influenced by online marketing and web presence. Online sales are expected to grow from seven percent of overall retail sales to close to nine percent by 2016. That is a huge portion and better web presence means more customers coming to your site. SEO reseller programs will ensure your site shows up sooner and more often in web searches and thereby, receiving more business. References.