Online marketing is here to stay. In the current globally connected landscape, it is perhaps the best way for your company to get noticed by the world at large. One of the top tools Internet marketing has to offer is search engine optimization, or SEO for short. SEO is a form of search marketing that helps companies get discovered organically by search engine users. It works by creating strong content that is also relevant to a search user and that also can be found easily with the right keywords. The best SEO brings a company directly to the user by…