If you have never heard of pay per click advertising, or you aren’t sure what it entails, this article will serve as your informant. Pay per click, or PPC, is a type of marketing in which you pay for every click on one of your ads. To see what pay per click advertising looks like, a simple Google search will show you. Video Source Ads are marked as sponsored at the top of search results. Paying to have your business at the top of search results makes a searcher more apt to click on your website. Read below to learn…