It’s no secret that the internet is one of the most important elements of modern marketing. Most small businesses know that search engine optimization is one of the best ways to be seen by consumers and to gain traffic to their sites. Given that 93% of online experiences start with search engines and that 18% of the clicks within search engine result pages go to the number one result, the importance of SEO is self evident. What many small businesses don’t know is that there are other aspects of internet marketing that are just as important as search marketing. Seo…
